Associations make connections with vertical social networks
- July 10, 2015 |
- LORI SHARN BRYANT
Partnerships provide association members with new tools, premium features; advertising group and Shocase ink one-year agreement Datri One benefit of association membership is networking and connecting with new people, but the American Advertising Federation is using technology to take that concept even further. The AAF announced a partnership June 23 with a new social media network for marketing professionals. AAF members who register with Shocase by the end of the year will get premium-level features for free. "What Shocase is offering is the breadth and depth of the advertising and marketing world in one place," said AAF CEO James Datri. "That mirrors what we are… Read More